In recent months, London’s ultra-rich have increasingly preferred renting over buying prime properties due to high stamp duties and concerns about potential tax changes under a Labour government. This trend has led to a booming rental market, particularly in areas like Mayfair, Belgravia, and Hampstead, where rents can reach £25,000 per week. The demand is driven by international tenants from countries like the US, China, and the Middle East, who seek flexibility and luxury amenities.
As an independent agent, I capitalise on this trend by offering personalised services that align with the luxurious lifestyle of these clients. This includes sourcing properties with top-tier amenities and ensuring privacy and security. Understanding the cultural preferences of international tenants is crucial for success. Plus using my Evassential personal approach to source London discreet concierge services. This single contact, one stop shop boutique consultancy service allows me to meet newly international family’s needs. This approach not only enhances my premier London property buyer’s consulting service offerings but also strengthens my diversity cultural preference understanding and ongoing support position in the luxury business community.
Beyond property services, I provide value-added experiences such as sourcing bespoke interior design consultants and access to exclusive luxury communities in art, wine, interior design, jewellery, collective watches, and racing cars! By positioning myself as a friendly lifestyle facilitator rather than just a property agent, I build long-term relationships with a few ultra-wealthy clients who view London as a stable and culturally destination.
Recent experiences have reinforced my role not only seasonal property agent but also a central resource of connectivity in this luxury world. From arranging unique experiences like bilingual qualified driving instructor for Aston Martin DBS 2024 to sourcing skilled personnel, anti-aging biohacking longevity expert in Harley Street, remounting precious stone to access exclusive membership club for dining experience. My mission is to empower individuals and successor’s education in their journey to build a fulfilling life in the UK by providing comprehensive and personalised support through our three essential pillars: property solutions, lifestyle management and family office support.
As we embrace the festive season, I look forward to continuing this journey of providing exceptional service and celebrating London’s vibrant luxury living experience and lifestyle. London remains one of the most desirable locations globally for billionaires to own or rent homes due to its quality of life, education, and stability. Despite global competition from cities like Dubai and Miami, London’s prime real estate market continues to thrive.
Here’s wishing you a joyful December season filled with festive gatherings and luxurious experiences. Welcome to London! If you have further enquiry, please contact eva@evassential.com